New from Nulo
new supplements for dogs
Our new soft chew supplements are designed to enhance your dog’s well-being at all stages of life. Scientifically-formulated in collaboration with veterinarians and animal nutritionists, our tasty chews are packed with active ingredients that your pup needs to stay healthy and happy. Whether it's calming & relaxation, improved mobility & flexibility, a healthier GI, better skin & coat or help with seasonal allergies, we have a formula to support your dog's health.
Why Choose Nulo
What makes us different makes them stronger
Animal-based proteins to build muscle. Low carbs and low-glycemic ingredients to maintain healthy weight. And probiotics to boost immunity. Just a few of the wholesome benefits our recipes provide to help your dogs and cats fuel their inner athlete.
Know Better
get the facts
The fact is, the pet food industry is saturated with misinformation, false truths and consumers are left not knowing who or what to believe. The regrettable part? It's designed this way. Stay with us and hopefully by the time you're finished reading, you'll be better equipped to decipher the noise out there.
Read MoreBacked by science, athletes and best friends.
Staying happy, energized & healthy
For any athlete, nutrition is performance, but CrossFit athletes take this to a whole new level. Noah must ensure that the nutrition he is putting in his body builds the most muscle, while also giving him the energy to finish a workout faster than his competitors. For every snatch and every sled push, we know Max is by his side… especially when it comes to a little recovery next to the stationary bike!
Read MoreBacked by science, athletes and best friends.
Nutrition Fuels Performance
A native of Newmarket, Ontario, Travis Dermott is a professional hockey player in Toronto where he excels at his defensive role night after night. Off ice, Travis leads an active lifestyle and is always on the go with his Australian Shepard, Niylah.
Read MoreBacked by science, athletes and best friends.
Champion and Advocate
Born and raised in Telluride, Colorado, Gus Kenworthy has skied his whole life. At the age of 23, he earned the privilege of representing the USA in 2014 in Sochi, Russia, and proudly brought home the silver medal in slopestyle skiing.
Read MoreSolving the problem
A man, a Max and a mission
Nulo's story begins with an All-American athlete named Michael, an All-American Labrador named Max and a mission to improve the quality of pet food, incorporating nutrients essential to our best friends' health and well-being.
Nutrition First
real food is our secret ingredient
At Nulo, we believe keeping pets healthy is a way of life. Our formulas contain all of the things your pets need and nothing they don't.